StyleSeat is even more proof that there is a market for "X Otkryt′Tablicu"

Alexia Tsotsis currently works at TechCrunch as a writer. She is also a blogger who attended the University of Southern California in Los Angeles, California. She majored in writing and art, moved to New York shortly after the end of the work in the entertainment industry and media. After four years of his life in New York and to attend courses in New York. ? Read More

Earlier today when we wrote about UrbanSpoon is trying to get a piece of the pie Otkryt'Tablicu 's, this quote from Urbanspoon VP Kara Nortman really struck me, "two years ago, the online reservation system requires massive upfront investment," she said, Now claiming that a similar platform as simple as creating the iPad/iPhone application.

Perhaps this ease of installation (and lower customer acquisition cost) why we see the exit of investor interest in "Otkryt'Tablicu X" services in recent times, the most notable is DST in 50 million investment in ZocDoc. Just yesterday I was sitting on the pencil you in demo platform, which pitched itself as a Otkryt'Tablicu for appointment, not the first time I heard it.

May Otkryt'Tablicu model is capable of even more when made more niche? In the end there are 30 K restaurants in the United States who take a reservation against the two million professionals Salon.

Pencil you in competitor StyleSeat, who started at TechCrunch Disrupt in New York in may, now has more than 75 K appointments made, is $ 3.5 million in spending. StyleSeat, hairdressers and Salon for the installation of simple online profiles to showcase their products, now boasts 14 K add salon professionals who have established accounts with customers 50 K and 1700 shares (transactions).

General Director StyleSeat melody Mccloskey tells me she discusses several key industry players on partnership with turn Disrupt, "Disrupt gave us access to the companies that we do not normally have access to so early in the process, we have several decision makers in some of the largest companies out there. If we took the traditional channels, it will take us much longer to reach these people. "

McCloskey, plans for profit StyleSeat through the freemium model, offering product StyleSeat for free and then charging $ 25 for more advanced CRM and marketing tools. It considers the big company is well-positioned to shake up (sorry, fed up with the use of the word break) beauty industry, which has an annual income of $ 71 billion.

McCloskey said that social sharing features of the site have had the greatest influence on its growth and expects that the Facebook recommendations available through platform, worth $ 6.70. One of the six recommendation on Facebook results in online booking, at a cost of $ 40 average service. It tells me that 98% of clients using the StyleSeat say they will recommend friends stylist.

StyleSeat currently has a $ 700 K in funding from a roster of white-hot investors, including Chris Sacca, Jeff Clavier, Travis Kalanick, Dave Morin, Garrett Camp, Alfred Lin, Christoph Janz, Craig Paige, Joe Stump, 500 startups and others.

Social network for health and beauty professionals to attract customers and grow.

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OpenTable provides restaurant management system for restaurateurs, titled ERB (eBook). In addition the company operates OpenTable.com, a Web site to book a restaurant online. Web site ...

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