Monday, August 29, 2011

Sincerely running iOS photo App monetization platform: image printing for all

MG Siegler wrote to TechCrunch since 2009. It covers web, mobile, social, big companies, small companies, in fact all. And Apple. A lot. Prior to TechCrunch he covered various technology beats for VentureBeat. Originally from Ohio, mg attended the University of Michigan. He had previously lived in Los Angeles, where he worked in Hollywood and in San Diego where ... ? Read More

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You may recall that back in April, Postagram started as a way to turn your Instagrams in physical picture postcards and deliver them for $ 0.99. A few months later, PopBooth, as a way to use your iPhone/iPad like photo booth comes with image print outs. These applications during the great were tests for sincerely — the platform. Platform, which today are open to all developers of iOS.

Sincerely ship Library built from the tools that the company used internally to build your application as Postagram and PopBooth. After developers sign up, they can add print and ship to their photo application in under an hour, sincerely notes. These developers will be able to use sincerely printing network, as well as network users (for connections already established through the Postagram and/or PopBooth). The result is a 300 dpi 4 × 6 postcard color iOS from any application that can be sent anywhere.

OK that's good, but why should developers sign up for this? Because this is also a potential platform for monetization. Sincerely requests that developers at least $ 0.99 fee on the images. But anything above $ 0.99, sincerely pays 70 percent of the back to the application developer. Sincerely obviously holds 30 per cent in the same Division Apple themselves do with developers.

So if the developer decides to charge $ 1.99 app for their photos, they will keep $ 0.70 this (again, the developer keeps 70 percent after an initial threshold $ 0.99).

For this fee sincerely handles all account and address the collection, as well as the actual logistics of printing and delivery of photos. They also support service around the whole process. And the platform allows developers to printouts of actual photos of the branded space.

Developers can sign up for genuinely ship library today, and the plan is for the platform fully translated in September. The company is also the author of hack day pictures in New York this weekend, the winner of which will get some good iGear and the best place where ship Library opens.

Given the huge number of photo apps flood the market (with more in the future), this seems like a smart idea. My only question is whether the payment of developers will be enough? Many will find it difficult to charge more than $ 1.99 for functionality, and some will probably want to use a price of $ 0.99, which uses Postagram, himself — but then they will make no money.

Even still, it's not like it will cost developers do sincerely to implement that decision. And they get to offer users this functionality in a simple way.

Below find some pictures from the implementation looks like for application developers.

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Sincerely oriented makes it easy to send real mail photos from your phone. We believe printed photos are significant & sent a photo ...

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