Saturday, October 8, 2011

A year later, Facebook Killing of places ...To put a location around the world

MG Siegler at TechCrunch to write for the 2009 year. It covers web, mobile, social, big companies, small companies, almost all. And Apple. A lot. Prior to TechCrunch it covers different technologies beats for VentureBeat. Originally from Ohio, mg attended the University of Michigan. He previously lived in Los Angeles, where he worked in Hollywood and in San Diego where ... ? Read More

7vp3ccIas2w

It was almost exactly a year ago Facebook began places, their location on the basis of a proposal. Read the press at the time, you would have thought that it was going to be killer Foursquare, Loopt, Gowalla strangler beheader, etc. Nevermind that Facebook, in partnership with all of them to begin with, these guys have been made.

Fast forward to today: immodestly recently raised a large round of funding, evaluating them for $ 600 million. And Facebook is killing off their seats.

To be clear, Facebook is not ducking out-of-the-game location. In fact, we can say that they doubled down on it. But they are moving away from the game played the "registration". As a result, jobs, kill and replaced with a new "Number" field set forth Jason, along with greater privacy changes today.

Reading through Facebook's post at the location changes, it was not clear what these changes are designed for concept when you return. But this page appears to make it a bit more clearly. As I read it, refunds will remain part of the product, but they will no longer highlight. It seems that there is hope that the people abandon thinking location with regard to "return" and instead to think about it in terms of marking your location at what ever it is you're doing is exchanging thoughts, post a picture, etc.

As a new page layout, the Facebook now considers the use of location in three key areas:

Share where you beenShare you nowShare where are you going to

Past. At the present time. Future.

This is smart, because this is something that none of the other services the location really nailed yet. And now, when a seat is given to each activity to Facebook (although it can easily be turned off), and not only on mobile — many people are going to use it. Location as a layer context must get a great update.

All this is smart from location-based advertising strategy. This is more data and more powerful signals. What I will not even clearly is what this means for Facebook, location-based services. Launched along with seats in the last year, it would seem that this never took off. And Facebook does not mention it today. I reached them clarified.

Video on the page location information details like location tagging would work. By default, facebook.com, apparently at the city level, and there is a secondary location button to add the actual place (which is then inserted into your status message). You can also add space for photos, you've already posted.

The video also points out that mobile devices will continue to back button, but the functionality will be different. This obviously will only exist as part of status updates and will no more big blue "check in" button that inserts your registration in the other thread returns (and again, there is no more space to the area itself). Instead, once you choose a place, it will simply be tacked to the end of your status message.

Seat Exchange will also be more direct and simplified privacy changes Facebook today outlined them.

Update: here's what Facebook talking to deal-registration:

After someone tags where they are on Facebook, they will be directed to the news feed. If the site offers registration of the transaction, the transaction will be displayed under the title History News channel. You can then click on the name of the transaction and then the claim will be accepted.

Below find a diagram of how it will now work.


Facebook is the largest social network, with more than 500 million users. Mark Zuckerberg founded Facebook in February 2004, originally as an exclusive network for students at Harvard University. She ...

Read More

View the original article here

No comments:

Post a Comment