Jason Kincaid is currently working as a writer at TechCrunch. He grew up in Danville, California and later moved to Los Angeles in Los Angeles, California, where he studied biology with a minor in "society and genetics". You can contact him at jkincaidtc@gmail.com (it has other addresses too, so don't worry if you have another). ? Read More
Over the past few months, you've probably come across Google + 1 quite a few times. Perhaps even pushing her, only to wonder what exactly you just completed. Because, at least from a user perspective, there hasn't been any remuneration from clicking on it. You would click for treatment only to leave empty-handed. This has not prevented button + 1 from getting huge distribution — now at 1 million sites and 4 billion impressions you receive every day, but that growth had more to do with the fact that this is Google, than this is done using the buttons that is helpful.
Button + 1 has always been a thin objective, of course: Google says that it will affect the search results, so pages you + 1 may show in your friends requests greater than they would otherwise. But who knows how often this happens. And while these clicks + 1 are also saved in Google profile +, they are not everywhere your friends are going to see them.
Today that is changing: Google has just announced that button + 1 will allow you to share your circles on Google + directly from any page you're viewing. This means that you have a reason to keep by clicking on them.
This function seems to be fairly simple, and a lot like Facebook "Send" button, which allows you to send content to a group of Facebook friends.
When you click on the button + 1 and elect to share with your Google + circles, you'll notice that common history is filled with images and some text from the page (again, Facebook's sharing features work the same way). Google also letting publishers assign exactly the text that they wish to include these + snippets.
If this is a big step forward for obviously buttons + 1 Google as it gives users much more likely to click on them.
Google provides search and advertising services, which together seek to organize and monetize the world's information. In addition to its dominant search engine, it offers many ...
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