Android phone owners use their devices for an hour a day

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Nielsen found that Android users tend to spend more than an hour a day on their phones. Sixty-seven per cent of their time is spent working with apps, while the rest is spent on mobile Internet. Forty-three per cent of these applications are the top 10 apps market, while the top 50 applications used by 61 per cent of the time. Other applications – all 250 000 of them are used by the rest of the time.

The statistics come to Neilsen in a free webinar, which will be held on 15 September.

Nielsen will also release browsing habits/iPhone app users, potentially interesting metric for assessing the implementation of mobile Web applications is a native variety.

by Mobileburn

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