MG Siegler at TechCrunch to write for the 2009 year. It covers web, mobile, social, big companies, small companies, almost all. And Apple. A lot. Prior to TechCrunch it covers different technologies beats for VentureBeat. Originally from Ohio, mg attended the University of Michigan. He previously lived in Los Angeles, where he worked in Hollywood and in San Diego where ... ? Read More
Earlier today I check out some new issues in the area of TechCrunch themes on Quora. In particular caught my eye: how TechCrunch traffic affected by their major redesign in July 2011?
It was something I've seen asked here and there, taking into account the radical changes we have made — and, I suppose, given the Gawker audience problems following a recent reorganization. Mostly people seem to want to know: is TechCrunch petrol station?
I had installed to weigh in when I noticed that someone already. This person (unrelated to TechCrunch) painted a picture in which our site essentially crashing and burning since the reorganization (response since removed, Quora, presumably because the vote down). Their source? Compete.
Dear Internet, I thought we worked on this? If you bring compete or Alexa for anything except making fun of them, you are officially a moron. How bad their data? Well for compete, if you reverse their charts, it would be much closer to be correct than it is now. Seriously wondering if they're tracking anti-visits or some new metaphysical STAT, which I did not know?
TechCrunch will set a new record of all time for traffic (both unique and pageviews), this month, breaking the previous record was set last month. And that broke the previous record for the month before. In other words things are on the up and up. How to learn? I have the luxury of directly measure results from Google Analytics and WordPress.com in the field of analytics. Both confirm that compete and Alexa, absolutely useless when it comes to this type of measure.
I mean seriously, the data from each service is so bad that I don't see how either still works. I cut some slack search STAT public because they are only two free public tools out there to assess the data traffic. But seriously, you'd be better to just guess.
Yes, Quantcast is much better, but they have their own problems, and that is why we don't expose data publicly in this way.
New Google trends for websites seems to be halfway decent for a while, but last year, they also fell off a cliff in terms of accuracy, it seems. In view of the fact that Google never talks about this product anymore, I'm going to assume it is one of many that fell in neglect — which is too bad.
As for Alexa, which belongs to Amazon, I have no idea what happened to them. It seems to be a landing page for advertising above all now.
And Yes, I know that compete to focus on Internet use United States. But looking at our cards that data segment is even more inaccurate, compared with reality. Compete has always been fairly quiet about how they actually collecting data — and sometimes sounded quite sketchy — but the fact remains the same: data stinks.
But I'll give credit to compete: their data, showcasing their own downfall it seems accurate enough, as corroborated by comScore.
With regard to the question itself Quora, I responded to it there. Long story short: traffic is pretty much after the reorganization. Thanks to all!
Compete, Inc. is a provider of Analytics, research, and business intelligence. Compete Web collects information behavior from users who register on their site, and then analyzes this data ...
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